FASHION BRAND DESIGNED BY TSUTOM MATSUFUJI IN TOKYO, 2020.
HE’S EXPERIENCED PLANNING, PRODUCING, AND SALES OF COLLECTION BRAND. FROM THESE EXPERIENCES, HE’S CREATED GARMENTS WITH CONCEPT “WARDROBE FOR UNIQUENESS”
MIXING ELEMENTS OF WORKWEAR FROM DIFFERENT KINDS OF OCCUPATIONS WITH THE ORIGINAL TEXTILE, HAVING PERSPECTIVE OF FASHION.
BASIC DESIGN WHICH EMPHASIZES THE SPECIFIC EACH OF DETAILS IS EXPLORING ESSENCE OF GARMENT AND POSSIBILITY OF FASHION. AND, TRADITIONAL SKILLS AND ORIGINAL FABRICS PRODUCED BY TRADITIONAL WEAVER SUPPORT THE QUALITY AS GARMENT.
SECURING THE FACILITY FOR LIVING, AND SHAVING UNNECESSARY, AND SO THERE IS COMBINATION BETWEEN VIBES OF WORKWEAR AND SOPHISTICATED BEAUTY.
CRAFTSMANSHIP IN TRADITIONAL GARMENT MEETS THE INTERPRETATION OF MODERN FASHION. FROM THIS, THERE WILL BE GARMENTS WHICH ENRICH EACH PERSONALITY.